In 2021, a World Animal Protection investigation exposed the shocking scale of a worrying new craze on YouTube – the rise of videos depicting fake animal rescues.
Our research exposed the shocking scale in the rise of videos depicting fake animal rescues on YouTube.
In these videos, an animal, such as a monkey, dog or reptile, is filmed to be the ‘prey’ and is set upon by a large ‘predator’, such as a snake or crocodile.
The videos show scenes such as a panicked monkey being trapped in the grip of a reticulated python, as they desperately try to break free. In these clips you can hear the terrified cries of the animals. While the ‘prey’ animals are eventually ‘rescued’, they face visible distress and trauma, and shouldn’t have been in such a terrifying situation in the first place. This cruelty is set-up and inflicted just for entertainment.
In total, World Animal Protection found over 180 different fake animal rescue videos published on YouTube between October 2018 and May 2021, seventy of which were uploaded in 2021 alone, signifying a worrying upsurge in this cruel type of entertainment. The 50 most viewed videos collecting an astonishing 133.5 million views.
At the time the report was published, some of the fake animal rescue videos had been taken down in response to media attention focused on this issue. However, the vast majority of the content described in this report was still publicly available.
Animal Welfare Problems
Animals included in some of these fake rescues include domesticated animals such as chickens, ducks, puppies, and cats, and several predator animals, that are wild, all exploited for entertainment and profit.
These films put animals and people unnecessarily at risk and cause animals extreme stress. One disturbing video shows a panicking Lar gibbon desperately trying to escape a reticulated python while another shows a mother cat trying to protect her kittens from another constrictor.
During the filming of these videos, ‘predator’ animals are shown being bit, scratched, pecked, and otherwise injured by the ‘prey’ as well as being prodded with sticks, roughly handled, and injured by the human during the ‘rescue’.
Sadly, these charades are likely to be repeated several times to ensure the ‘best footage’ for maximised views and shares is captured.
Whether it’s prey or predators, these sentient beings are not props, play-things or entertainers for shocking YouTube videos.
YouTube’s Public Pledge
On March 25, 2021, YouTube pledged to address this animal abuse, but since their public pledge, fake rescue videos have continued to be uploaded to the platform.
Between March 26, 2021 and June 1, 2021, World Animal Protection identified 47 newly uploaded videos posted across 15 different channels. At the time of this discovery, the videos had received more than 7 million views and 2.7 million subscribers.
Call to Action
World Animal Protection continues to urge YouTube to fulfil its public pledge made in March 2021 and act quickly to review and remove videos that depict this type of horrific animal abuse.
The longer these types of clips stay online, the more people view them and the greater the risk they will spawn copycats elsewhere.
YouTube must step up their responsibility and publicly share their plans to proactively prevent this type of cruel content from being uploaded in the first place.
How to spot a fake rescue video
- Look for any obvious signs of physical injury or harm such as cuts, wounds and clipped wings, or behaviours that might imply the animal is stressed or in fear – this could be panting or cowering for example. This is something that might be spotted on either predator or prey before the ‘attack’.
- Check if the predator or prey animals are in settings that you would not usually expect to find them under normal circumstances, such as a forest species out in open scrubland.
- See if the predator or prey animals demonstrate any atypical behaviour during the ‘attack’, such as snakes loosely coiled around prey, or the predators responding in a timid way when the human intervenes with no attempt at escaping.
- When looking at multiple videos posted by the same channel, see if it appears as though the same animal and or habitat locations are being used repeatedly. You can see this sometimes by looking out for the same markings or patterns on the animals, or the same hole in the ground.
- Observe if the human ‘rescuer’ responds inappropriately once the predator and prey have been separated. This could be holding the animals roughly in two separate hands, but then present them closely to each other, or carry them away together rather than keeping them a safe distance apart.
- If you see any of these things, report the video on YouTube.